Concept

VisualSound Festival aims to broaden the cultural offerings of the Lazio region, providing a platform for local artists with the goal of showcasing new musical languages to the public, designed in harmony with new forms of contemporary art. By engaging with the local community, it seeks to create a space for dialogue, exchange, and the sharing of ideas between artists. Most importantly, it offers visitors the opportunity to discover a selection of new emerging talents in the electronic music scene.
The main objectives are:

• To promote young artists from Lazio by providing them with the tools and technical expertise necessary to create unique live performances.
• To offer a wide and varied program, encouraging participation from different audience segments.
• To build an integrated communication plan that allows for the international promotion of the event.
• To promote the region and its cultural program.

A. VisualSound seeks to enhance and improve the circulation of talent, with a particular focus on emerging young artists, supporting their artistic and professional growth, and promoting them internationally.
B. To achieve this, VisualSound aims to offer the public a diverse and multidisciplinary program that attracts different types of audiences, including those interested in other areas of live performance.
C. A promotional plan is developed to stimulate strong audience participation, utilizing a multichannel communication strategy that can attract various user groups, highlighting the hosting venue and the content offered.
D. It aims to create a connection between existing entities in the national and international scene that have been involved in electronic music for years, enhancing individual experiences with the goal of joining a significant international network.